Google My Business (now officially called Google Business Profile) is a free listing service by Google that allows your business to appear in local search results and on Google Maps. It is one of the most effective tools for local SEO, helping potential customers discover your business, learn about your offerings, and contact you directly.
Whether you’re a local shop, service provider, or professional, having an optimized GMB profile increases visibility, builds trust, and drives traffic both online and offline.
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